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Search Forum Recap

Daily Search Forum Recap: September 30, 2024

Daily Search Forum Recap: September 30, 2024

Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web. The Google Search ranking volatility won't calm down...

Sep 30, 2024 - 10:00 am
Google Search Engine Optimization

Another Interview With Google's Search Liaison: Big Brands, UGC Content, AI Overviews & Future

Another Interview With Google's Search Liaison: Big Brands, UGC Content, AI Overviews & Future

Danny Sullivan, the Google Search Liaison, has been interviewed again - this time by Alyeda Solis. It is pretty similar to my interview with Google's Search Liason, but this one is recorded and available for everyone to watch.

Sep 30, 2024 - 7:51 am

Search Video Recaps

 
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Google

Google Shopping Interface Updated With Expandable Refinements

Google Shopping Interface Updated With Expandable Refinements

Earlier this month, we reported that Google was testing a new Google Shopping Search interface. Well, Google may have rolled it out now. There is the new logo, with a more e-commerce like interface and then these large search refinement boxes.

Sep 30, 2024 - 7:41 am
Google Ads

Google Local Service Ads TCPL (Target Cost Per Lead)

Google Local Service Ads TCPL (Target Cost Per Lead)

Google seems to be rolling out a new bidding option for Local Service Ads named Target cost-per-lead (tCPL) bidding. Target cost-per-lead (tCPL) bidding is a semi-automated smart bid strategy. You set your desired average cost per lead, and Local Services Ads automatically adjusts bids to aim for that target.

Sep 30, 2024 - 7:31 am
Google Search Engine Optimization

Did Google Hit Forbes Advisor With A Search Penalty Over Site Reputation Abuse?

Did Google Hit Forbes Advisor With A Search Penalty Over Site Reputation Abuse?

Google may have hit Forbes Advisor with a manual action, downgrading its rankings over maybe the site reputation abuse policy. Lars Lofgren wrote about this marketplace, as he put it, on September 18th and then a week or so later, it looks like it was hit by a Google manual action.

Sep 30, 2024 - 7:21 am